Omahan Josefina Loza to Share Inspiring Path on ABC's Tamron Hall Show, Feb. 29
Omaha serial entrepreneur Josefina Loza, the founder and CEO of Lozafina Marketing and Public Relations and Amazon’s Hot New Release Author of "Resilience in Words” is set to appear on ABC’s award-winning Tamron Hall Show. This special episode is slated to run locally on ABC at 9 a.m. CST on Thursday, February 29, offering viewers an intimate glance into Loza's burnout, perseverance, entrepreneurship, and personal growth.
Loza was one of two women chosen from 100 submissions to share their story about burnout and putting others first for this special makeover episode.
Loza, an award-winning PR professional celebrated for her dynamic leadership and innovative strategies, will sit down with Tamron Hall to discuss her challenges of starting and sustaining a business as a single mom and her battles with burnout. Loza's story is a testament to the power of resilience, and she aims to inspire others facing similar obstacles through her candid conversation.
“The decision to become a solo entrepreneur wasn't made lightly; it was a metaphorical cliff dive into uncertain waters, driven by a passion for my craft and a desire to build a better future for my children,” Josefina Loza explained of her firm Lozafina, which was launched October 2020. “The reality, however, has been a relentless hustle, working day and night to keep the business afloat, often sidelining my own needs to meet those of my clients and, most importantly, my two amazingly patient daughters.”
Throughout 2023, Loza also unveiled Hiya, an online jewelry boutique she launched with her 15-year-old daughter advocating for teen mental health awareness, and Maven Media Collaborative with her business partner Danelle Schlegelmilch, aiming to foster a community for creative talents.
In January, she released her first book, "Resilience in Words: The Motivational Insights of Josefina Loza + Daily Planner & Journal by Olabanji Stephen,” available on Amazon.