The 5 most popular New Years marketing campaigns
New Year, New You resolutions are popping up.
As people start to think about the many things that they want to change about their lives, our team couldn’t resist thinking about how much marketing campaign tactics became popularized during the New Year. As we all know, specific campaigns greatly depend on their target audience, whether that’s a product or service being promoted, or a specific goal.
Some common types of New Year's marketing campaigns include:
Promotions or discounts: Many companies offer special promotions or discounts to encourage customers to make purchases during the New Year.
New Year's resolutions: Many campaigns focus on helping people achieve their New Year's resolutions, such as getting in shape, quitting smoking, or saving money.
Year in review: Some campaigns reflect on the past year and highlight the company's accomplishments or the most popular products or services.
New Year, new you: Some campaigns focus on the idea of starting the new year with a fresh start and offer products or services that can help people achieve this goal.
Festive celebrations: Many campaigns focus on the upbeat nature of the New Year and use holiday themes or imagery in their marketing efforts.