It brings us great joy to announce that your pre-ordered hard copy of the uplifting ‘Resilience in Words’ is fresh off the press and ready to be in your hands.

Discover some top-notch free AI tools that can elevate your business's marketing strategy, boost efficiency, and unlock new possibilities without costing you a penny.

We are thrilled to celebrate our client, EPIC for Girls, who recently basked in the spotlight of a phenomenal press feature on KETV. EPIC for Girls, an organization steadfast in its mission to empower girls of color through sports, has been an emblem of inspiration and strength.

You’re mingling with a group of young professionals. Just then, someone asks: So, what do you do? Some would say a communications professional, a marketer, or PR or MarComm. But, not you. You’re EVERYTHING.

Are you one of the many eagerly anticipating your pre-ordered soft copy of the inspiring 'Resilience in Words'? The wait is over! We're thrilled to announce that these treasured pages are now freshly printed and ready for you.

Whether you're a seasoned executive or a newcomer to the corporate realm, understanding the nuances of introducing yourself is crucial. Let’s explore the etiquette of making introductions in a group or business setting, ensuring you leave a memorable and professional impression.

Understanding the nuanced differences and synergies between KPIs and OKRs is essential for businesses aiming for holistic growth and success. Here’s an insight into how these frameworks can work in tandem.

In a show of support, national nonprofit Bras for Girls will donate 1,100 sports bras to assist with EPIC for Girls sports bra drive.

Creating a Key Performance Indicator based on the Return on Investment (ROI) allows businesses to quantitatively evaluate the effectiveness of their marketing and PR campaigns, ensuring that resources are being invested in the most impactful ways. Here’s a guide to developing a KPI focused on ROI.

Creating and tracking brand awareness Key Performance Indicators (KPIs) is essential for understanding your brand's position in the market and strategically enhancing its visibility and reputation. Here's a comprehensive guide on how you, too, can create effective KPIs for brand awareness.

Developing a robust lead generation Key Performance Indicator (KPI) is crucial for any business looking to grow and thrive. Here's a step-by-step guide on creating and leveraging a lead generation KPI.

Thanks to your support and collaboration, this year has been full of growth and success. We are incredibly grateful for the trust you've placed in us and are proud of what we've accomplished together.

We have some fantastic news about our client, EPIC for Girls, that we’re excited to share. They've just been named Charity of the Year by the Korn Ferry Tour at the annual PGA TOUR Tournament Meetings.

Creating and tracking a social media engagement Key Performance Indicator (KPI) is essential for understanding and enhancing your interaction with your audience. We believe in the power of data-driven strategies to forge stronger connections and achieve business goals.

As we wave goodbye to another year, it’s that time again where I, as a PR and Marketing pro running my own agency, find myself deep in thought about my career choices. It's a classic end-of-year ritual for many of us in this unpredictable, feast-or-famine field.

As the festive lights twinkle and the holiday season approaches, there's a unique warmth in giving back to the community. This year, EPIC for Girls is channeling this spirit of giving into a powerful initiative aimed at empowering young female athletes.

In an evening filled with recognition of the finest in our industry, Lozafina emerged with three significant honors, marking a milestone in our journey of excellence and innovation.

The 2023 PRSA Nebraska Paper Anvil Awards unveiled its winners at the Omaha Press Club on Thursday night. Here are those winners…

The 2023 PRSA Nebraska Chapter Paper Anvil Awards, a prestigious event that recognizes the exceptional talent and hard work of Nebraska's public relations, marketing, and communication professionals, is tonight and we’re ready to sparkle.

In the digital age, a website acts as the virtual front door of your business. Understanding and leveraging website traffic can provide invaluable insights into the effectiveness of your online presence. Here's a comprehensive guide on how to create and utilize website traffic as a KPI.