Lozafina Wrapped: Our Top 10 Stories of 2024

Story by Xitlally Velasco

As 2024 comes to a close, we’re taking a moment to reflect on an incredible year of storytelling, collaboration, and impact. Join us as we revisit the highlights that made 2024 so memorable—our top 10 stories that captured the essence of Lozafina’s mission to empower and amplify. Let’s dive into the moments that defined this year and set the stage for an even brighter 2025!

1. The Story Behind the Pitch: Landing Lozafina a Spot on National TV.

Josefina Loza, the heart and soul behind Lozafina, told the story of how she decided to pitch not just another story but herself - leading to a moment of unexpected transformation on national TV.  

Read the full story here.


2. Ignite Nebraska Names Kellee Mikuls Executive Director.

Ignite Nebraska, the innovative apprenticeship program designed to spark meaningful career opportunities for individuals working under-resourced jobs, announced Kellee Mikuls as its new executive director.

Read the full story here.


3. The Inaugural Relationship Goals Conference Held Empowering Conversations to a Sold-Out Crowd.

The Relationship Goals Conference, hosted by The Relationship Center Omaha, took place on March 1 to a sold-out crowd. Licensed Therapist Leontyne Evans designed the conference solely focused on building and maintaining healthy relationships.

Read the full story here.


4. Global Women’s Forum Features Keynote Leia Baez and Young Entrepreneur Panel.

Leia Baez, mindset coach, motivational speaker and award-winning author, delivered the keynote speech at the Global Women’s Forum on March 9, 2024, at The Garden Theater. Young adult and teen panelists also shared their insights into building businesses out of their passions.

Read the full story here.


5. How to Craft an Effective Story Pitch.

We understand that the cornerstone of any successful media engagement is not just about having a great story but how effectively you pitch it. Here’s a comprehensive guide on how to do a story pitch to media based on our years of expertise. 

Read the full story here.


6. Celebrating a New Partnership with Maharaja Indian Cuisine.

Lozafina announced an addition to its growing clientele—Maharaja Indian Cuisine, an Omaha restaurant known for its dedication to crafting authentic Indian dishes.

Read the full story here.


7. Explore Biryani Bliss at Omaha's Maharaja Indian Cuisine.

Lozafina’s recently announced client, Maharaja Indian Cuisine, 617 N. 114th St., invited food lovers to experience “Biryani Bliss,” a month-long celebration of India’s iconic biryani flavors.

Read the full story here.


8. No Office? No Problem! Luli Creative House to Throw a Freelancers Holiday Bash.

Luli Creative House stepped up to host a holiday party for freelancers—a gathering created specifically for the city’s independent professionals on Tuesday, Dec. 10.

Read the full story here.


9. Nordstrom Rack Treats Big Brothers Big Sisters Kids to Massive Shopping Spree.

Nordstrom Rack, which opened at Village Pointe Shopping Center on Oct. 24, debuted in Omaha with a memorable shopping experience with Big Brothers Big Sisters of the Midlands (BBBSM) treating local “Littles” to a $400 gift card to spend on clothing.

Read the full story here.


10. A Day of Giving and Dining: Support Barrientos Scholars at Don & Millie’s.

On Saturday, Dec. 14, all six Don & Millie’s Omaha-area locations hosted a fundraiser to benefit the Barrientos Scholarship Foundation. Twenty percent of every dollar spent on food and drink supported scholarships for Latino high school and college students pursuing their dreams.

Read the full story here.

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Lozafina’s Winning Marketing and PR Strategies in 2024